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Perromart Singapore Rebrands as Petico: A Fresh Chapter Begins for Pet Parents

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Perromart Singapore Rebrands as Petico: A Fresh Chapter Begins for Pet Parents

Perromart Singapore Rebrands as Petico: A Fresh Chapter Begins for Pet Parents

Perromart Singapore today announced its official rebranding to Petico, marking a strategic move to unify its brand identity, refresh customer experience, and reinforce its commitment to pet parents across the island.

The rebrand comes after the acquisition of Perromart Singapore by Petico Group, a fast-growing pet ecosystem company with operations across Malaysia and Singapore. The new identity reflects a bold, customer-centric vision: to deliver premium pet care, curated nutrition, and a seamless omnichannel shopping experience—all under one modern, trusted name.

“This rebrand is more than a name change,” said Daniel Choy, CEO of Petico Group. “It’s a signal to our customers that we’ve heard their feedback, reset our direction, and are committed to building a truly pet-first experience in Singapore—cleaner, faster, and more trustworthy than before.”

The website domain has officially transitioned from perromart.com.sg to petico.sg. All existing customer accounts, order histories, reward points, and subscriptions remain unchanged and have been fully migrated. No action is needed from current users.

What’s Changing:

  • New Brand Name: Perromart ➝ Petico
  • New Website: https://petico.sg/ 
  • Refreshed Look & Feel: Sleek interface, updated logo, and improved UX

What Stays the Same:

  • Same team behind the scenes
  • Same fulfillment and delivery policies
  • Same (or better!) deals, brands, and support

Petico aims to go beyond commerce by building a pet ecosystem that spans retail, e-commerce, veterinary clinics, and curated content. With over 12 retail stores and growing distribution capabilities in the region, the group plans to introduce more localized services, loyalty features, and exclusive product ranges under the Petico umbrella.

To celebrate the relaunch, Petico is offering exclusive rebranding specials on its new site, valid until August 31, 2025.

About Petico

Petico is a Southeast Asia–based pet care group dedicated to improving the lives of pets and their humans. With businesses spanning retail, e-commerce, pet food distribution, and veterinary clinics, Petico is on a mission to create a seamless pet ecosystem powered by care, convenience, and community.

For more information, please visit: https://petico.sg/ 

Perromart Singapore Rebrands As Petico A Fresh Chapter Begins For Pet Parents | Petico Blog - Petico